
View The Products
Try, compare and buy from a huge selection of products at NEC Birmingham.
Your one-stop shop to compare, try and buy from the UK's largest selection of newborn, parent, and baby products all under one roof. Exhibitors range from small boutiques to the UK's top brands. Great deals are available with our exhibitors 'show specials' and experts are on hand to help you to make informed choices.

Buggy Testing Track
At the Buggy Testing Track, a range of prams, pushchairs and buggies can be tried on different surfaces, terrains and features to see how they handle.
MadeForMums' friendly team will be on hand with a wealth of knowledge, experience, and impartial advice to help choose the right buggy for our visitors' needs.

Live Talks Stage
Home to the UK's leading parenting and baby experts. The Live Talks Stage hosts free expert talks, panel discussions, and celebrity Q&As throughout the show.
Whether you want to start prepping for birth, find solutions to common sleep issues, learn life-saving first aid skills, get breastfeeding off to a great start or find support for your mental health, we have got it covered!

Baby Feeding Café
Rumbling tummies? The Feeding Café makes feeding your baby at the show a little easier with complimentary food, bottle warmers and microwaves.
There is plenty of seating available at the show so you could comfortably breastfeed your baby anytime, anywhere, plus there is an optional quieter area for breastfeeding with glider chairs and complimentary breast pads.

Baby Changing Area
When nature calls!
Head to the Baby Changing Area where you can change your baby or toddler in a clean, safe and secure environment, and enjoy complimentary nappies and wipes.

The Baby Show Café with Joie
Want some downtime whilst shopping?
Visit The Baby Show Café with Joie to enjoy a hot drink or get a snack whilst perusing Joie's full range of car seats, buggies and more! Joie ambassadors will be there to answer any questions from care and product maintenance to how to choose the perfect car seat!

Obaby Meditation Station
A calm oasis in the middle of your busy day.
Visit the Meditation Station where you can take a break and put your feet up on Obaby reclining chairs, whilst listening to midwife-guided meditation headsets. It’s the perfect place to relax, unwind and de-stress. The Meditation Station is open every day from 9:30 am until 5 pm, and you can pop in whenever you like during those hours.
Visit the Obaby Meditation Station at stand number: D30